Balanced Scorecards Professional
(BSD336)
Business Management
 The process by which an individual determines direction, influences a group, and directs the group toward a specific goal or mission.Â
 The process by which an individual determines direction, influences a group, and directs the group toward a specific goal or mission.Â
The balanced scorecard is a strategy performance management tool. The scorecard lists financials goals, customer goals, internal business goals, and innovation & learning goals. These four goals give a good overview of what the company tries to achieve, i.e. the company strategy.
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